Producing a Live Concert Stream
Toontrack, the makers of popular music software EZdrummer, came to us for help streaming an all-day music event in Chicago, IL. As part of #NovemberMetalMonth, Toontrack produced an epic concert at the Metro Chicago with three great heavy metal bands. During the day, the Mainstream team shot and edited a series of behind-the-scenes videos featuring interviews with the bands, gear breakdowns, and tours of the venue.
Besides putting on a great show for their fans and audience, Toontrack’s goal was to bring attention to the release of their latest software. Tens of thousands of people tuned in from all over the world, and the release of their software was a big success!
Audience size: 30,000 concurrent viewers
Project date: November 2014
Mainstream media is a powerhouse! They seamlessly broadcasted my companies (Toontrack.com) live concert. 3 cameras, interviews, dedicated audio mix for the stream, all was perfect. They worked with us for months ahead of the date to ensure that the event went off without a hitch. 10 out of 10.
– Mike Sanfilipp, Toontrack
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