So you’re ready to plan your next conference. Congrats! But before you start daydreaming about keynote presentations that crush, interactive brand experiences that surprise and delight, and a closing party that leaves everyone wanting more…we have to hit pause. (*Cue record scratch.*) We know, we know. It’s easy to get…
Is there any feeling quite like stepping onto a trade show floor as a multi-day conference begins? The fluorescent lights, the flashy booths, the industry professionals cheerfully waiting to greet you…ahhhh. Especially after being home for three years, our 2023 Event Trends Report revealed that event pros are jumping at…
It’s about that time, isn’t it? End-of-year benchmark report season. You know them, you love them—research firms and event production companies release their latest findings and trend predictions for the year ahead, driving our industry into its next phase. And as helpful as those reports are, they can also…
This post was originally published on 8/6/19, and was updated on 11/10/22. “DE-FENCE!” “DE-FENCE!” “Na na na na na na naaaahh!” “Encore!!!” Whether you’re cheering on your favorite sports team, singing along at a concert or clapping at the end of a presentation, you don’t just experience the events you…
How many virtual events have you attended in the last few years? 100? 500? In this post-COVID world we’re living in, we’ve all attended our fair share of events from behind the glow of our computer screens. And boy, can they get old after a while. Keynotes with no audience…
At this point in our post-pandemic world, none of us are strangers to virtual events. From all-company meetings to virtual fundraisers to livestreams of in-person concerts, galas and more, we’ve all gotten pretty comfortable with watching events from the comfort of our own couches. But when it comes to producing…
Virtual events have become a buzzword in recent years. But if you’ve never done one, they can feel intimidating. What is a virtual event, and how are they different from in-person events? How do you keep audiences engaged when they’re behind a computer screen? And how do you handle virtual…
Since the beginning of the pandemic, just about everything has moved online. Work, school, town hall meetings, you name it—technology has made it possible for us to connect with each other even if we’re remote. And virtual fundraisers are no different. In a pre-Covid world, adding a virtual component to…
If you’re tired of hearing about The Great Resignation, you’re not alone. From social media to the local news, it’s a buzzword that’s affecting every industry—from tech to manufacturing to non-profits. And the event industry is no different. In fact, a recent study showed that staffing is the number one…
As an event planner, you’ve got a lot on your plate. Often, our pre-event checklists feel more like a CVS receipt (you know, the reaaaaally long ones) than a to-do list. Identifying vendors. Managing registration. Staffing the event. Coordinating speakers. Booking travel. Setting up technology. But where does branding fit…
